I’ve always been skeptical about Adsense Link Units. My thinking was… way waste people’s click? Why letting them click on an ad link and then hoping that will click on the other to get a few cents from them. I did experiment with link units in the past, but it never worked for me. People licked on the first link, but then disappeared from the radar, without clicking that the money making link that is on the second, very ugly Google page.
A few days ago, ok.. let me try again. And I did. Result? My daily earnings increased by 25%. This is not a joke. This time it works!
The trick it to put those link units in a place where people are actually looking for something to click and making a choice between hitting the “back” button or clicking on a link. Work out where that place is on your web site and put those link units there!
This time I also noticed that it’s possible to customize the colours of the second page (the one that people see when click on the link unit), to match the colours of the link unit itself. Who knows, maybe this helped too.
So, I’m eager to keep an eye on these link units and try it on some of my other sites, to see if them make the same effect.
31/08/2010 at 23:36
hmm… how can it be??